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Reston’s Leidos Inks Deal To Be On D.C. United’s Jerseys

by Karen Goff February 24, 2014 at 10:30 am 0

Leidos Jersey/Credit: Leidos

Reston-based Leidos has announced a multiyear sponsorship deal with soccer’s D.C. United.

Leidos, a national security, health and engineering solutions company headquartered at Reston Town Center, will have its logoprominently featured on the front of the Majoe League Soccer team’s jersey, displayed throughout the stadium and all of the team’s marketing and media properties, a Leidos spokesman said.

The sponsorship will also enable both Leidos and D.C. United to engage the community and charitable partners through events, including Armed Forces Week activities and other custom programs that will be developed throughout the partnership.

Leidos spun off from SAIC last year.

“Soccer is a growing, global sport and we are a growing company with our eyes on the future,” John Jumper, Leidos Chief Executive Officer and Chairman of the Board, said in a statement. “This sponsorship will help enable us to get exposure not only locally, but throughout the country and internationally.”

D.C. United ended its partnership with Herndon-based Volkswagen of America last year. Terms of the Leidos sponsorship were not disclosed, but VW paid an estimated $2.8 million annually between 2008 and 2012 before agreeing to a lower — but undisclosed — figure last season, The Washington Post reported. Volkswagen declined to exercise a contract option with United in December.

“We are extremely excited for the opportunity to partner with such an innovative company that recognizes the value of our sport and our brand, both here and around the world,” said Jason Levien, Managing Partner of D.C. United. “We look forward to many successful years working together to help accomplish each other’s goals. We thank Leidos and their 23,000 global employees for their support and friendship.”

D.C. United opens its season March 8 at RFK Stadium.

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