The Stock Market @ Reston Station is looking towards its future as a retail and restaurant destination by searching for some of the staff to make it happen.
Developer Comstock announced in December that the 11,000-square-foot space adjacent to the Wiehle-Reston East Metro stop will become an “urban, hip marketplace and retail space” with between 10-25 vendors.
The Stock Market is a being developed by Michael Holstein. Holstein is an area entertainment lawyer and businessman who founded (and recently sold) Rockville’s Quench restaurant.
Holstein says he is looking for two spots to fill to get going. A Business Development/Sales & Marketing Manager and a Marketing Manager. Click through to see the hiring criteria for both positions.
From Flair Enterprises:
Business Development, Sales & Marketing Manager — with 2+ years experience in a similar field to oversee all marketing, event sales, event management, business development and general outreach for the venue.
You’ll oversee a small staff and work hand in hand with the management team. Full project details will be shared with selected candidates, but expect high-end food, beverage and retail, including the presence of many well-known names.
You will do everything from booking bands, to planning weddings; to coordinating social media and working with national media.
You will have a lot of creative freedom, a lot of fun and virtually unlimited financial potential.
General responsibilities include driving all business development and sales efforts from concept to promotion for our venue; managing all in-house and off-site events; writing contracts; coordinating partner, community, and vendor relationships, event partnerships, and charitable donations; constantly developing innovative ideas to grow brands/sales; digital branding; and working with the management team to find new revenue streams and grow the business.
You (or your staff) will perform the following specific functions:
1. Locate area groups (offices, charities, wedding planners, etc.) and market venue to them
2. Organize and oversee all group events to ensure total group satisfaction
3. Create database of groups contacted, groups in area, etc. to begin to build the sales business.
4. Oversee all facets of sales/marketing/service process, from solicitation of sale through service of event while in-house, including after-event follow-up, by typing, copying, distributing and filing all related correspondence
5.. Work with our creative director to help bring national, local and new events to our venue and to oversee the events, staff, etc.
6. Accurately track financials related to events and work with the management team to locate and implement new sources of revenue and to maximize ROI for all events and activities.
Skills you should possess include:
1. Working knowledge of on-line and computer tools and best practices (e.g., Excel, SalesForce, graphics software, research tools, etc.)
2. Social media skills (Facebook, Instagram, Twitter, etc.)
3. General coolness (please be funny, smart, professional, charismatic and innovative)
4. Being an entrepreneurial self-starter who can work professionally without supervision.
The ideal candidate will have on-point experience in sales management within the local restaurant/hospitality industry. Bonus points for having good NoVa connections, a deep rolodex, a demonstrated history of selling, planning and running events and being collaborative across other departments in the company.
This job will start as part-time and become full-time in spring of 2015 when the venue is preparing for its grand opening. We have marketing materials ready, a great management team and builder partner, and a bunch of cool associates (catering, event dressing, lighting, entertainment, etc.) for you to work with as you help build the assets for our grand opening and beyond.
Our beautiful new venue is currently a blank canvas with an ideal NoVa location and a transformable space that can accommodate indoor events of up to 300 people and outdoor events of up to 1,000 people. We are at Metro, above a big parking garage and adjacent to major roads.
The right candidate will earn a salary, generous commissions and benefits, and will be a part of what should be one of 2015’s most exciting local hospitality industry ventures.
Please send a resume and letter to [email protected] telling us about yourself, your experience and your thoughts and goals for this position. Generic replies will not be considered.
Marketplace Manager — The ideal candidate will be a food, drink and retail enthusiast with an entrepreneurial spirit, who will market to ensure outstanding customer and tenant experiences while at the same time overseeing internal operations, finances and more.
You will manage the day-to-day internal and external operations of the Stock Market, help vendors build their businesses, work across all Stock Market departments (finance, marketing, events, etc.) and generally assess and improve market performance roughly as follows:
On the internal side, you will be part of the 5-person management team, and will oversee the on-site market staff and appropriate contractors. You should be good with numbers, as you’ll review sales performance, identify trends, provide projections, assess vendor lease terms and make recommendations designed to maximize revenue and efficient use of space. Working with our curator, you will help expand market offerings through new vendor identification and recruitment. Working with our marketing director you will coordinate events, marketing strategy and execution.
Working with our business manager you will engage in strategic planning to expand the reach of the market, find new revenue streams (e.g., catering, gift/holiday packages, gift cards, etc) and manage an annual budget with firm profitability goals. Working with our tenants you will lead vendor meetings to discuss sales trends, Stock Market events, programming, vendor coordination and (if needed!) dispute resolution. And working with our CEO, you will keep him sane by coordinating all financial information, facilitating communication and generally making sure our operations — internally and externally — are running smoothly. Additionally, during build out you will serve as a de facto project manager, overseeing the builds and vendors and facilitating communication across parties.
On the external side, you will be responsible for customer experience through overseeing the market’s presentation, offerings and customer service. You’ll help with coordination between vendors, events and operations. You will develop partnerships in the local community to bring in fresh ideas and products, improve community outreach and generally help expand the reach of the Stock Market. You’ll be the front line (and often the face of) the Market, and will uphold presentation and design standards throughout the marketplace.
Who are we looking for? You should be experienced, mature, fun, have a great attention to detail and a commitment to customer service. You should have solid financial skills (analysis, forecasting, reporting, etc.) and just as solid social skills. You should have operational business skills and ideally a diversity of experience outside of the hospitality industry.
If interested, please send a resume and a non-generic cover letter to [email protected] (note: no “.com”!) telling us about you and why this opportunity is a good fit.