Victoria’s Secret Gone for Good at Reston Town Center

Victoria’s Secret no longer calls Reston Town Center home.

Signs on the front doors say that the location at 11929 Market, Suite 50 is permanently closed. Black tarps were hanging in the storefront’s windows, and the prominent “Victoria’s Secret” sign had already been taken down by the time Reston Now made a visit this afternoon (March 12).

Aba Kwawu, a spokeswoman for Boston Properties, told Reston Now that Victoria’s Secret’s departure from Reston Town Center was a part of a larger pattern of closures expected for around the country.

Victoria’s Secret announced earlier this year that it plans to close more than 53 stories, according to CNBC.

“While it is unfortunate to see this iconic brand face difficulties, we look forward to replacing them with an exciting new tenant soon,” Kwawu said. No word yet on who that new tenant is for that spot, although several newcomers expected to arrive this year have already been revealed.

Locals who miss the lingerie giant can find the familiar pink and black store in Tysons and Dulles. “Please visit our other area Victoria’s Secret stores,” the signs say.