Global tech company brings first Virginia office to Reston Station

The online metrics firm Similarweb is expanding into Reston.

The company, which has its global headquarters in Tel Aviv, Israel, announced yesterday (Monday) that it is opening an office at the coworking site Spaces that launched in Reston Station (1900 Reston Metro Plaza) in December 2018.

Similarweb is adding around 10 employees and expects to keep hiring more here.

“Our office in Reston, VA is now open,” the company said on Twitter. “A big welcome to our amazing team members who will collaborate there.”

Despite the announcement, the office is scheduled to open Sept. 1, the company said in a statement to Reston Now.

Similarweb provides marketing and research data to businesses looking to measure the effectiveness of their websites and other digital platforms.

With economic development leaders seeking to make sure companies have the talent they need in the area, Similarweb’s hiring between local candidates and those outside the area will serve as yet another example for whether an employee pipeline is meeting needs.

The Reston office is the company’s fourth in the U.S. and its first opening since going public earlier this year. Donna Dror, Similarweb’s general manager for North America, says the technology industry’s growing presence in Reston made it an attractive location for expansion.

“We see the Dulles Tech Corridor as a great opportunity to bring in new talent, especially for our Marketing and Sales teams,” Dror said in the statement. “We’re excited to join the many great companies already based in Reston and surrounding areas.”

Dror told Technical.ly that the company has 200 open positions that are remote, and half of those will be based in the U.S. She said the company is still reviewing its return-to-work strategy and would like to see at least 25 roles filled locally, but the openings aren’t tied to the Reston area specifically.

“We are actively hiring and planning to add a number of new employees before the end of the year and beyond,” she told Reston Now. “In the U.S. alone, we have nearly 100 open roles today, and we hope that many of those can be based in Reston.”

The new office will be home for the company’s chief marketing officer, Kevin Spurway, along with other employees in the sales and marketing departments.

Similarweb launched its initial public offering in May and began trading on the New York Stock Exchange. Its clients have included DHL, Lego, and Lending Tree.

Photo via Web Summit/Flickr