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Learn How Reston Defined Itself through Vintage Advertising

Reston received a lot of press attention back during its initial development stages, but what really helped attract people to live and work in Reston was the marketing, said local graphic designer Chris Rooney.

The Reston-centric advertisements of yore primarily ran in The Washington Post and the now-defunct Washington Evening Star.

“These ads first appeared at the genesis of Reston when it was being developed,” said Rooney. “Without these ads, I don’t think that Reston would become what it is today, attracting people here today and making it what it is now.”

Rooney will conduct an event at the Reston Community Center next Thursday (May 10) at 7 p.m., entitled “Reston Hears Voices: The Marketing of a New Town.” The event will focus on how the town defined itself through marketing and advertising from the early 1960s through the first 10 years of Reston’s existence.

Over 70 newspaper advertisements have been collected for the event, all spanning the time from when construction on Reston’s first village center started to when the town reached a population of 10,000.

The event will probably offer “things that the audience hasn’t really seen before,” said Alexandra Campbell, the Reston Historic Trust’s executive director. “So that certainly will be a nice aspect to it.”

Photo via the Reston Historic Trust

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Pet of the Week: Tate

Becky's Pet Care

This is a sponsored post from Becky’s Pet Care, a professional pet care service in Northern Virginia.

Meet Tate, a Beagle mix puppy available for adoption locally.

Here is what his friends at Safe Haven Puppy Rescue have to say about him:

Adorable Tate is a beautiful boy — a compact 17 pound beagle mix who loves people.

He’s just two years old and not at all hyper as I think the pics (he was so well behaved and cooperative) show — he’s also an affectionate boy who loves attention and he also does well with other dogs. He’s just a delight.

This terrific boy is a nice blend of friendly affection and normal playfulness and will be great company. Precious dogs like this go fast, so please send your application on in pronto so you don’t miss out.

Are you and Tate a match? If so, let us know and our sponsor, Becky’s Pet Care, will send you some treats and prizes.

Want your pet to be considered for the Reston Pet of the Week?

Email [email protected] with a 2-3 paragraph bio and at least 3-4 horizontally-oriented photos of your pet. Each week’s winner receives a sample of dog or cat treats from our sponsor, Becky’s Pet Care, along with $100 in Becky’s Bucks.

Becky’s Pet Care, the winner of three Angie’s List Super Service Awards and the National Association of Professional Pet Sitters’ 2013 Business of the Year, provides professional dog walking and pet sitting services in Reston and Northern Virginia.

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Del. Ken Plum: Challenges To An American Ideal

This is a commentary from Del. Ken Plum (D-Fairfax), who represents Reston in Virginia’s House of Delegates. It does not reflect the opinion of Reston Now.

“The current landscape of the nation has been darkened by storm clouds of hate speech, white nationalist ideology, bias-motivated violence, and rising intolerance,” according to a report of the Inclusive America Project entitled Pluralism in Peril: Challenges to an American Ideal (Aspen Institute, 2018) sponsored by the Aspen Institute Justice and Society Program.

Recently, I had the pleasure of interviewing Meryl Justin Chertoff, Executive Director of The Aspen Institute Justice and Society Program, and to participate in a roundtable discussion of this issue at the All Dulles Area Muslim Society (ADAMS) Center in Sterling. The interview can be found here.

Pluralism refers to the right of all Americans to practice their faith in freedom and security. As indicated from the quote of the Aspen Report in the opening sentence of this column, there are attacks on religious freedom from many directions and in many forms in recent years. Some even question the meaning of religious freedom in our country suggesting that they should have freedom of their religion–most often Christian religion–and not all those other practices that other people want to call religion. After all, the most extreme argue that this country was founded on a belief in God, meaning of course god as they define him or her in their religious beliefs.

A basic problem in defending American pluralism seems to me to be the ignorance on the part of some of basic constitutional protections and how they were secured. Virginia was settled as a land venture by investors who were looking for a way to make money in a colonial empire. First settlers were part of the state church of England as Anglicans or they had no religion at all. As more settlers arrived the minority religions such as Baptists started to arrive, and they objected to having part of their tax money go to the church. Religious conflict occurred as more settlers recognized an opportunity to free themselves from a state-imposed religion.

Soon after Thomas Jefferson penned the Declaration of Independence, he wrote what became known as the Virginia Statute of Religious Freedom, the most important piece of legislation ever passed in the Virginia legislature and I believe in any legislative body. Just as the Declaration had declared political and economic freedom from the mother country, the Statute of Religious Freedom in one sentence of more than 700 words declared in part that “no man shall be compelled to frequent or support any religious worship, place, or ministry whatsoever, nor shall be enforced, restrained, molested, or burthened in his body or goods, nor shall otherwise suffer on account of his religious opinions or belief, but that all men shall be free to profess and by argument to maintain, their opinion in matters of religion, and that the same shall in no wise diminish, enlarge or affect their civil capacities.”

The challenges to our pluralism must be countered by our unwavering support of our own beliefs as well as the right of others to their own religious beliefs. As the report on pluralism found, “this work requires decency, sympathy, appreciative curiosity about difference, and concern for our shared beliefs.”

File photo

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Air Quality Alert Issued For Reston, Washington Metro Region

A National Weather Service code orange air quality alert has been issued for the Washington Metro region, including Reston.

The alert states that “air pollution concentrations within the region may become unhealthy for sensitive groups.” That includes children, asthma sufferers, the elderly, and those with heart and lung conditions.

Anyone outside of those groups are unlikely to experience any side effects.

For the sensitive groups, however, staying inside and avoiding exertion are the best ways to avoid air pollution effects, according to the alert.

A code orange is not an indication of the worst air quality. The color alert scale ranges from, in order of least to most harmful, green, yellow, orange, red, purple, and maroon.

The AQI, or air quality indicator, ranges from 0-500. Maroon would indicate the highest, most hazardous health concern, with an AQI of 301-500. The alert today (May 2), a code orange, indicates an AQI of 101-150.

Photo courtesy of Ryan Goff

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Wednesday Deals & Events in Reston

Every weekday, we highlight deals and events around Reston, with help from Tim’s Reston Directory (www.TIMS.US). Some require a coupon or have more instructions, so be sure to click the link for details and any additional requirements.

​​​​Food & Drink

Fun & Events

Follow Tim’s Reston Directory on Twitter and Facebook and visit TIMS.US for a comprehensive monthly calendar of deals and events around Reston.

Interested in special promotion as the deal or event of the day? Have a deal or event tip? Like what you see and want to make a comment? Want to make a suggestion? Email Tim at [email protected]!

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Wednesday Morning Notes

Bear Season Is Upon Us — Fairfax County police warn local residents, this is actually black bear country. This is the time of year that bear reports of bear sightings start to increase, as the creatures wake up from their winter slumber between March and May. Locally, bears may wander into residential areas, drawn in by the smell of food inside homes. They are also attracted to the scents of bird feeders, garbage, outdoor pet food, compost piles, fruit trees, beehives, and berry shrubs. Police recommend bird feeders be taken down for the next several weeks, that garbage cans not be left outside for too long, and to bring outdoor pet food inside. (Fairfax County Police)

Reston Companies Make List of Forbes’ Best — Two Reston-based companies earned themselves a spot of Forbes Magazine’s list of the best employers. While major companies like Michelin Tires, Trader Joe’s grocery stores and Google topped the list of America’s best-rated companies to work for, Reston-based Leidos came in at number 327, and NVR–comprised of Ryan Homes, NVR Homes and FoxRidge Homes and Heartland Homes–came in at number 368. (Patch.com)

SLHS Student Council Earns Statewide, Nationwide Recognition — The South Lakes High Student Council has been recognized as a 2018 Gold Council of Excellence by the National Association of Student Councils “for its exemplary record of leadership, service, and activities that serve to improve the school and community.” In addition, the Virginia Student Councils Association awarded the group’s Terraset Leadership Workshop with a 2018 Outstanding Student Council Project award. The project encourages Terraset Elementary students “to develop their leadership and teamwork skills through a variety of activities.” (Fairfax County Public Schools)

Reston Company Helps to Solve Cold Cases — Reston-based Paragon Nanolabs is garnering quite a bit of buzz lately. The company has been using DNA evidence to create 3D images and profiles of previously unidentifiable victims and suspects in crimes. The process, which they call “Snapshot DNA Phenotyping,” uses a person’s DNA evidence to predict traits such as a person’s eye and hair color as well as more complex features such as skin tone, face shape, and even whether or not the person has freckles. One of the company’s biggest successes so far was when, in 2016, the company identified the man they believe is responsible for the 1997 rape of a California woman. (NewsChannel 5)

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